Get Clear Insights & Drive Better Results

Are you confident that your marketing efforts are performing at their absolute best? Sometimes, even the most well-intentioned strategies can have hidden inefficiencies or missed opportunities. That’s where Greenlane’s expert audit services come in. We dig deep into your data and campaigns to provide you with actionable insights that can lead to significant improvements. Think of us as your friendly, knowledgeable guides to unlocking your full marketing potential.

Our Approach to Analytics Audits

Are you truly leveraging the power of your website data? Our analytics audits ensure that your tracking is set up correctly and that you extract meaningful insights to inform your marketing decisions.

We’ll examine:

  • Tracking Implementation: Is your analytics tracking accurately capturing all relevant data?
  • Data Integrity: Are there any inconsistencies or errors in your data?
  • Reporting and Analysis: Are you set up to effectively analyze your data and generate actionable reports?
  • Goal and Conversion Tracking: Are you accurately measuring your key performance indicators?
  • Integration with Other Platforms: Is your analytics platform integrated with your other marketing tools?

We’ll help you better understand your customer behavior, identify opportunities for optimization, and make data-driven decisions that lead to better results.

PPC Audits

Do you feel like your pay-per-click campaigns could be doing more? Our PPC audits are designed to identify areas where you can optimize your ad spend, improve your targeting, and ultimately drive a higher return on investment.

Optimize Your Ad Spend and Maximize ROI

We’ll take a close look at everything, including:

  • Account Structure: Is your account logically organized for optimal performance?
  • Keyword Strategy: Are you targeting the right keywords and effectively managing negative keywords?
  • Ad Copy: Are your ads compelling and relevant to your target audience?
  • Landing Pages: Do your landing pages provide a seamless and effective user experience?
  • Tracking and Reporting: Are you accurately measuring the results that matter most?

We’ll provide a clear, concise report outlining our findings and specific recommendations you can implement to boost your PPC performance.

SEO Audits

Want to climb higher in the search engine results pages? Our comprehensive SEO audits will uncover opportunities to improve your website’s visibility and attract more organic traffic. 

We’ll analyze key factors such as:

  • Technical SEO: Are any technical issues hindering your site’s crawlability and indexability?
  • On-Page Optimization: Are your content and meta elements optimized for relevant keywords?
  • Off-Page Authority: What’s your website’s authority and backlink profile like?
  • Content Quality: Is your content valuable, engaging, and aligned with user intent?
  • Mobile-Friendliness and Site Speed: Is your website providing a positive user experience across all devices?

Our SEO audit will deliver a prioritized list of recommendations to help you improve your search engine rankings and drive sustainable organic growth.

Ready to Gain Valuable Insights Into Your Marketing Performance? 

Contact Greenlane Digital Marketing today for a consultation. Let’s discuss how our audit services can help you achieve your business goals.