Ecommerce sites like yours have to rank online to be successful. Let our team help you get the organic and paid attention your B2B or B2C business needs.

A True Extension of Your Team

Time is always limited. Your employees are busy handling the day-to-day operations of making your Ecommerce site successful. They can’t always juggle SEO, PPC, and additional marketing goals on top of everything else. 

Whether you need to increase your organic or paid traffic, improve conversions and sales, or boost brand awareness, think of your Greenlane account manager as another in-house teammate — here to help your site grow online.

How Greenlane Serves Ecommerce Clients

Explore our agency’s digital marketing strategies, tailored for Ecommerce businesses:

Search Engine Optimization (SEO) Services

In today’s digital shopping age, all merchant sites want to be seen high on Google’s results for their important keywords. Our SEO team can help you target the phrases your audience is searching for and outrank your most persistent competitors. Through a combination of content marketing strategies, technical SEO improvements, and user experience best practices, your very own Account Manager can propose and execute a plan to get you the online purchases you need.

Paid Media Advertising

At Greenlane, we harness the power of paid media advertising to boost our eCommerce clients’ sales and visibility. We strategically place their products in front of active shoppers on Google and Bing Shopping, capture attention with eye-catching ads on Facebook and Instagram, and dominate the Amazon marketplace with highly optimized campaigns. Our expertise ensures their products get the spotlight they deserve, driving traffic, maximizing conversions, and ultimately delivering a strong return on ad spend (ROAS).

Analytics and Shopping Feed Optimization

Beyond advertising, Greenlane drives eCommerce success through in-depth analytics and optimization. We leverage GA4 to track and analyze every step of the purchase journey, uncovering valuable insights about customer behavior and campaign performance. Additionally, we fine-tune your shopping feeds to ensure product data accuracy and visibility across platforms, maximizing your reach and driving sales.

Our Digital Marketing Services for Ecommerce

Our agency can drive the strategy and results of all parts of your marketing strategy. Here are our top-requested services for clients focused on online sales:

SEO Services

  • On and Off-site SEO
  • Content Marketing
  • Technical SEO

Paid Media

  • Google and Bing Shopping
  • Social Media Advertising
  • Marketplace Advertising

Analytics & Reporting

  • Ecommerce Purchase tTracking
  • Purchase Journey Reporting
  • Shopping Feed Optimization

Ready to Scale Your Ecommerce Business?

Of course, you are. Unlock the full potential of your business with our comprehensive digital marketing strategies tailored for both B2B and B2C clients. From driving relevant, targeted online traffic to converting visitors into loyal customers, our Ecommerce services are designed to expand your online presence and lead to sales. Contact us to talk about your goals, today.


Ecommerce Strategies and Real Results

  • Marketplace Strategy Assists with 82% ROAS Increase

    By partnering with Greenlane Search Marketing and implementing a data-driven marketplace strategy, a leading incontinence product manufacturer achieved an 82% increase in ROAS and a 51% increase in ad-attributed sales… Read more…

  • Content Optimization Efforts Lead to 155% YoY Engagement Rate Increase

    Product category page optimization nets incremental sessions, users and engagement rate. Read more…

  • Shopping Feed Optimizations Lead to 40% Increase in New Users and 161% Increase in Conversions from Free Clicks

    Well-optimized product titles and descriptions boost Surfaces Across Google product listing performance, turning free clicks into additional leads and revenue for an online Amish furniture store. Read more…

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Ready to partner with us?

From day one, you’ll get a dedicated Account Manager committed to helping you hit your goals. You can choose to engage in a one-off project, or a monthly retainer. Either way you’ll have access to all of our tech, analytics and strategy experts.