Digital Marketing Services For E-commerce

E-commerce sites must be visible online to be successful. At Greenlane, we’ve been optimizing e-commerce sites since 2005 with some of the top retailers in the business. We know quite a lot about what it takes to compete in online retail. Let our team help you get the organic and paid attention your B2B or B2C store needs to prosper.

A True Extension of Your Team

Your employees are busy handling the day-to-day operations of making your e-commerce site successful. They can’t constantly juggle SEO, PPC, and additional marketing goals on top of everything else. But we can be your devoted team.

Whether you need to increase organic or paid traffic, improve conversions and sales, or boost brand awareness, think of your Greenlane team as in-house teammates. We are here to help your site grow online.

E-commerce Search Engine Optimization (SEO) Services

In today’s digital shopping age, all merchant sites must be seen in Google’s results for their important keywords. Our SEO team will help you target the phrases your audience is searching for and outrank your most persistent competitors.

Through content marketing strategies, technical SEO improvements, and user experience best practices, Greenlane will propose and execute a plan to get you the online purchases you need. We think outside the box.

E-commerce Paid Media Advertising

At Greenlane, we harness the power of paid media advertising to boost our e-commerce clients’ sales and visibility. We strategically place their products in front of active shoppers on Google and Bing Shopping, capture attention with eye-catching ads on Facebook and Instagram, and dominate the Amazon marketplace with highly optimized campaigns.

Our expertise ensures that their products get the spotlight they deserve, driving traffic, maximizing conversions, and ultimately delivering a strong return on advertising spend (ROAS).

Analytics and Shopping Feed Optimization

Beyond advertising and SEO, Greenlane drives e-commerce success through in-depth analytics and optimization. We leverage GA4 to track and analyze every step of the purchase journey, uncovering valuable insights about customer behavior and campaign performance.

Additionally, we fine-tune your shopping feeds to ensure product data accuracy and visibility across platforms, maximizing your reach and driving sales.

Our Digital Marketing Services for e-commerce

Our agency can drive the strategy or support your in-house marketing team. Here are our top-requested services for clients focused on online sales:

SEO Services

• On and Off-Site SEO
• Content Marketing
• Technical SEO

Paid Media

• Google and Bing Shopping
• Social Media Advertising
• Marketplace Advertising

Analytics & Reporting

• E-commerce Purchase Tracking
• Purchase Journey Reporting
• Shopping Feed Optimization

Ready to Scale Your E-commerce Business?

Unlock your store’s full potential with our comprehensive digital marketing strategies for B2B and B2C clients. From driving relevant, targeted online traffic to converting visitors into loyal customers, our e-commerce services are designed to expand your online presence and lead to sales. Contact us to talk about your goals today.

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