Boost your sales pipeline with targeted B2B lead generation services that drive high-quality leads.

Lending the Helping Hand & Strategy You Need

In the competitive B2B landscape, many businesses like yours struggle with the challenge of consistently attracting and converting high-quality leads. Whether it’s due to having limited resources or team members to build landing pages or follow up with prospects, painfully long sales cycles you can’t seem to close, or a lack of understanding of online lead nurturing, we know your challenges and are here to address them.

Greenlane’s Approach to B2B Lead Gen

At Greenlane, we’re not just a search marketing agency — we’re your growth catalyst. We understand the intricacies of the B2B buyer journey, and we’re equipped with the tools and expertise to position your brand in front of the right audience at the right time.

Proven B2B Expertise

We have a track record of success in driving B2B lead generation across diverse industries. We’re versed in supporting businesses like yours and helping them achieve outstanding results.

Full-Service Solutions

Some digital marketing agencies specialize in just one area of lead gen. But here at Greenlane, we believe in a holistic approach encompassing both paid and SEO tactics. From comprehensive SEO audits to laser-focused paid advertising and insightful analytics, we’re your partners for every facet of your B2B conversion strategy.

Dedicated Account Managers

At larger marketing agencies, you might feel lost in the crowd. Account managers often juggle dozens of clients, so they apply broad, generic strategies that don’t always fit your needs. But not with us. We assign two or more dedicated account managers to your brand, creating a customized lead generation strategy that aligns perfectly with your goals. We become an extension of your team, ensuring seamless communication and delivering exceptional results.

Our B2B-Focused Lead Gen Services

Get both strategic consulting and practical implementation. Explore our lead generation and full marketing services for businesses like yours below.

SEO Services

  • On and Off-site SEO
  • Content Strategy & Writing
  • Inbound Marketing

Paid Media

  • Paid Search Management
  • Paid Social Advertising
  • Analytics & Reporting
  • Enhanced Conversion Tracking
  • Offline Conversion Tracking

CRM Integration

  • Dynamic Phone Call Tracking
  • Conversion Rate Optimization
  • Landing Page Creation for Gated Content

Ready to Elevate Your B2B Lead Generation?

Contact us today to discuss your business goals and discover how we can help you attract, engage, and convert more high-quality leads.

B2B Strategies and Real Results

  • Marketplace Strategy Assists with 82% ROAS Increase

    By partnering with Greenlane Search Marketing and implementing a data-driven marketplace strategy, a leading incontinence product manufacturer achieved an 82% increase in ROAS and a 51% increase in ad-attributed sales… Read more…

  • Content Optimization Efforts Lead to 155% YoY Engagement Rate Increase

    Product category page optimization nets incremental sessions, users and engagement rate. Read more…

  • Shopping Feed Optimizations Lead to 40% Increase in New Users and 161% Increase in Conversions from Free Clicks

    Well-optimized product titles and descriptions boost Surfaces Across Google product listing performance, turning free clicks into additional leads and revenue for an online Amish furniture store. Read more…

Read Our Latest Articles

  • Improve Your Link Building with Pitchbox

    Link building is an important part of SEO, but it can often be a challenging process. Learn how you can make it easier with Pitchbox! Read more…

  • The Importance of Gated Content: Capturing Leads Effectively

    Learn the power of gated content for capturing leads. Enhance your marketing funnel with effective lead magnets and drive customer engagement. Read more…

  • The Truth About Multiple H1 Tags and SEO

    H1 tags are synonymous with SEO. Once upon a time, a very young and unsophisticated (relatively speaking) Google relied on headers to determine the context of the preceding content. But… Read more…

Ready to partner with us?

From day one, you’ll get a dedicated Account Manager committed to helping you hit your goals. You can choose to engage in a one-off project, or a monthly retainer. Either way you’ll have access to all of our tech, analytics and strategy experts.