When you hear the term SEO, maybe you think of keyword research and quality website content. Or, perhaps cleaning up your site code and adding metadata for search engines. 

While these on-page practices are proven strategies for ranking on Google, they’re not the only way to make your brand appealing to search engines. SEO extends beyond your website, including “off-site” ranking factors that build trust signals online — and you need an agency that knows both.

Quality link building can be a considerable time investment, and unfortunately, many agencies still acquire links using black hat techniques. Our team of off-page SEO specialists can help you manage your entire link-building process, from asset ideation and creation to outreach, complete with tracking.

We’ll never invite toxic backlinks that can harm your rankings. We offer full transparency around our link-building practices and focus on quality and personalized outreach rather than “spray and pray” spam.

Combined On and Off-Site Strategy

While you could hire a cheap backlink builder, partnering with a full-service marketing agency ensures you do all you can to get found online. With Greenlane, we also advise on content strategy and offer technical optimization for a truly holistic SEO approach.

Our Off-Site SEO Services Include:


If you’ve had any experience with off-page SEO agencies or freelancers, you know their favorite phrase: “link building.” While getting new links can be an effective off-site SEO practice, it’s not the only thing we do at Greenlane. Explore our most popular services.

  • Backlink audits and analysis, including continual monitoring of gained/lost links and domain authority
  • Backlink reclamation 
  • Link-building campaigns through promotion and outreach

Video Marketing Support

  • YouTube and TikTok audits and optimization, including competitor and keyword research, transcriptions, and other best practices
  • Video marketing strategy, including topic ideation and A/B testing
  • Video promotion on social media, email drips, and more

Public Relations Support

  • PR and influencer outreach, including press release writing and distribution, relationship building on social media, and more
  • Strategic consulting

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Ready to partner with us?

From day one, you’ll be paired with a dedicated strategist focused on achieving your goals. Our services are available as one-time projects or on a monthly retainer, providing flexibility to meet your needs. Whether you require support for E-commerce, B2B, or B2C initiatives, you’ll have direct access to our team of strategy experts, ensuring comprehensive guidance every step of the way.